Browse through our library of informative strategic meetings management resources and stay up to date with the latest industry trends.
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SMM Basics 101: Jump-Start Your Implementation Efforts
Ready to get a SMMP going for your organization? Read our free whitepaper going over the key steps and ways to get your strategic meetings management program off and running right.
Whitepapers
Driving Down Meeting Costs and Improving Return
Understanding an organization’s investment in meetings and events, and measuring the return is essential to attributing value to meetings. This whitepaper will guide you through ROI analysis, developing a plan, and implementing technology to help improve return on meetings spend.
The Pragmatist’s Guide to SMM
Moving From Theory to Action
A practical guide to applying the best practice fundamentals of Strategic Meetings Management into current organizational structures that will transform theoretical conversations into customized action plans.
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Strategic Meetings Management Program Implementation and Idea Guide
What is SMMP? by Corbin Ball Associates
A strategic meetings management program (SMMP) is the strategic management of enterprise-wide meeting related processes, spend, volumes, standards and suppliers to achieve quantitative cost-savings, risk mitigation and superior service. This report will define the elements of SMMP, explore the reasons why a SMMP should be considered, and cover implementation ideas and steps.
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Performing Better Meetings Intelligence with Strategic Meetings Management
The Tools for Success
Strategic meetings management has taken on new meaning in today’s hypersensitive corporate spending environment. Increased scrutiny is being placed on virtually all types of business meetings, corporate events and so-called “non-mission critical” activities and related travel.
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Guides
SMM Technology Buyer’s Guide
Strategic Meetings Management Buyer’s Guide
Regardless of what stage of the buying cycle you’re in – researching, currently using a solution, or looking to switch, SignUp4 wants you to know what you need or could potentially have in your solution.
e-book
eBook: Top 10 Tips for Best Practice Hotel Sourcing
Get started on reshaping your hotel procurement strategies. Our eBook walks you through 10 tips to ignite ideas that will help streamline sourcing.

SMM Basics 101: Jump-Start Your Implementation Efforts
Driving Down Meeting Costs and Improving Return








