It’s the day of the big show and everything is off to a great start. Attendance is booming, and the exhibit floor is packed. Just as you think the lobby cannot hold any more people, an announcement comes over the loud speaker, “Everyone, please take your seats. The keynote presentation will … [Read more...]
There have been major changes to the informational diets of audiences across multiple fronts. Content is being created and consumed at a rate faster than ever before. Keeping your prospects engaged is no cakewalk, so continued innovation is a must-have on your event and content marketing menu. A … [Read more...]
The U.S. Travel Association accounts for $99 billion spent on meetings, events and incentive travel. Why does this number matter to every event manager, travel manager and procurement executive? Because travel is the most costly component of any meeting or event. Having only managed travel for small … [Read more...]
Strategic Meetings Management (SMM) is a common industry term that can sound overwhelming to new and senior event professionals alike. Those in-the-know understand this phrase refers to a practice that, yes requires a great deal of preparation and planning, but yields unparalleled results for their … [Read more...]
Tuesday, April 23rd the annual Kauffman Spring Baseball Classic for Kids with the Georgia Tech Yellow Jackets & the University Of Georgia Bulldogs was played at Turner Field. This is the eleventh year for this event and Children’s Healthcare of Atlanta’s largest fundraising event benefiting the … [Read more...]
“They sky is blue!” And your response … “thanks Captain Obvious!” This is the equivalent of saying to an event professional we know you have a lot to do. It is common knowledge event managers wear many hats and balance endless duties at once. The title alone doesn’t do you much justice … [Read more...]
Purchasing a mobile app can be a new and intimidating move for any organization. Whether you outsource or build your app in-house, you know the endless benefits it will not only bring you with respect to savings and organization, but your attendees as well. Getting them to adopt the event app and … [Read more...]
Your event website is a tool for communication, brand awareness and promotion. Every event has millions of tiny details you want to share with your potential attendees. This is where you need to stop and think strategy! How frustrating it is when you’re on a website and want to find contact … [Read more...]
For the third year in a row SignUp4 team members were up bright and early to join Team In Training (TNT), partnered with the Leukemia and Lymphoma Society (LLS), for the Georgia Publix Marathon and Half Marathon this past Sunday. Over 16,000 participants were warmed up and ready to go before the sun … [Read more...]
By Mark Hubrich, VP Client & Industry Relations In 2013, Meetings and travel policies within corporations are changing with the impact of virtual technologies. While I do believe that face to face meetings will always be valuable and important, there are new ways people are implementing … [Read more...]
