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What does it take to have a successful event? Ability and know-how? Sure, but that’s only half the battle. Needed also are sincerity and trust.

“Trust is so crucial in every relationship and every situation. If you don’t have it, it can be very difficult to move things forward. If you’ve lost it, things can go south very fast.” – Professional Blogger and Speaker, Michael Hyatt.

An event can have only one outcome depending on who you’re asking but it can either be a huge success or it can be an epic fail. In either case, having trust in your team can and will affect the outcome of the event. Based on this, I decided to come up with a few simple strategies to ensure you’re operating from a trustworthy place, and here they are:

1. Tell the Truth

Open communication between the client, the crew, and venue management is key. Any event, as long as people are involved, is bound to have its mistakes. It’s inevitable and everyone knows it. Keep the client informed with important details as they come about, whether good or bad.

2. Seek the Truth

The client’s vision may be too idealistic to achieve with the resources you have. Get specific with everyone involved, and do it early so that everyone knows what’s expected of them and what’s expected of others. Understand what you have and what’s at stake.

3. Be Consistent

To make sure you don’t overpromise and under deliver, consider providing various written agreements outlining what can be expected from each department, break out session, or meeting phase. Making too many last minute changes increases complexity, which also increases potential errors at run of show. And no matter if they are the client, the caterer, the speaker, or the sound crew, etc., treat everyone equally and respectfully.

4. Value the Relationship

If a client becomes overbearing, or worse, abusive, set-up clear boundaries so that this behavior can be avoided in the future. Also, be prepared to follow through if those boundaries are crossed. Support your team members and your clients publicly, and do not speak negatively about them behind their back.

A team built on trust can accomplish amazing things and amazing events. If you liked this post, you may also like our new toolkit: Mobile Strategies For the Modern Meeting Professional